Alexander McQueen's suicide, the child darling of the English fashion, in February 2010, was mourned by fans and colleagues around the world. It was not at least: McQueen bean broken into the global design scene with a personal proposal, creative, unique and refined. And as also was his first fragrance, launched in the year 2003 and named Kindom.
Bean McQueen opened his first boutique in 1992. Unlike other designers, is tom time to give birth to the first signature fragrance. And Kindom not disappoint his followers: it is a spicy oriental fragrance and as unique and challenging as each designer's collections. His notes say it all: the main ones are mint, nerol, orange, lemon and bergamot, a cocktail so bold and surprising. Accompany and become a surprise, notes of jasmine, rose, rhubarb, ginger, celery seed. Complete cocktail base of oak moss, amber and musk.
From its packaging to its suggestive equvoco graphics, Kindom was thought to cause impact. But marketing the clothing had not been for nothing if the fragrance does not have that spirit bold and different. It was not the case, and Kindom became an elite success among lovers of refinement and sensuality of art.
Kindom had, after initial success, some limited special editions for the years 2004 and 2005, and a summer version in 2006.
Also in 2005, McQueen threw his second and latest fragrance, named My Queen. In a game of words with his own name, the designer played to imagine the ideal woman in a core of multiple facets. Also the bottle to reinforce this idea of constant change, haba been faceted to appear differently according to the type of light they reflect. Following the success of the acclaimed Kindom, My Queen was greeted with great expectations. But failed to reap the praise of his predecessor. According to critics, the male-female tension masterfully captured in Kindom My Queen is dumped into the men's side too. Sb after time on the skin, they say, becomes an undeniable masculine fragrance too spicy. True or not (every nose is a world) it is certain that My Queen failed to replicate the success of Kindom.
Alexander McQueen, however, decided to discontinue his masterpiece shortly after his last edition, perhaps in his afn of not adhering to the old and constantly produce new things. Ironically, her perfume was hailed as a short, intense life as his own.